Quick Answer: Which Facial Device?
- Best for lifting & firming: Panasonic Vitalift RF EX (EH-SR86) — RF, EMS & LED lift-care. £549.90.
- Best-value lift-care: Panasonic Vitalift Kassa (EH-SP86) — warm gua sha-style lift. £299.90.
- Best for cleansing: Panasonic Ionic Cleansing & Toning (EH-ST63). £179.90.
- Best for hydration: Panasonic Aroma Facial Steamer (EH-SA97). £359.90.
Japanese facial devices bring salon-style skincare into your daily routine — from deep cleansing to lift-care and hydrating steam. Panasonic's range (led by the popular Vitalift line) covers every step, and this guide explains the types, the technology, and which device suits your skin goal.
The three types of facial device
Most facial devices fall into one of three groups. Many people combine a cleanser with a lift-care device — and add a steamer to prep the skin first.
- Cleansing — sonic brushes, ionic cleansing and micro-foam devices lift away make-up and impurities and help skincare absorb.
- Lift-care — RF (radio-frequency) and EMS devices gently warm and stimulate the skin for a firmer, more toned look.
- Steaming — nano-ionic facial steamers open the routine with warm, hydrating mist.
Vitalift: Panasonic's lift-care range
Vitalift is Panasonic's most sought-after beauty line, and for good reason. The two models offer lift-care at different levels:
- Vitalift RF EX (EH-SR86) — the flagship, combining RF warmth, EMS and LED for a comprehensive firming and toning routine. £549.90.
- Vitalift Kassa (EH-SP86) — a warm gua sha-style device for a soothing lift, at a friendlier price. £299.90.
For an RF device that also uses ultrasonic care, the RF Ultrasonic (EH-XR10, £369.90) is a strong alternative, and the IONBOOST MULTI EX (EH-SS85, £449.90) is a multi-function option.
Cleansing devices
For a deep-yet-gentle daily cleanse, choose from:
- Ionic Cleansing & Toning (EH-ST63, £179.90) and EH-XT30 (£339.90) — use a mild ion charge to lift impurities and help serums absorb.
- Micro-Foam Cleansing (EH-SC65, £149.90) — whips a dense, cushioning foam for a gentle deep cleanse.
- BRUNO Ion Facial Cleansing Brush (BOE149, £74.90) — a compact sonic brush and an easy, affordable entry point.
Facial steaming
The Panasonic Aroma Facial Ionic Steamer (EH-SA97, £359.90) produces a warm, nano-ionic mist that hydrates and preps the skin — a relaxing way to open or finish a routine. It's a mains 220–240V device with a fitted UK plug.
RF, EMS & ionic explained
These terms come up a lot — here's what they actually mean.
- RF (radio-frequency) gently warms the deeper layers of the skin for a firmer look.
- EMS uses light electrical pulses to stimulate the skin.
- Ionic uses a mild ion charge to lift impurities during cleansing and help skincare absorb afterwards.
The BRUNO Warm & Cool EMS Facial Lift (BOE145, £119.90) is a nice example that pairs warm and cool modes with EMS.
How to choose
Start with your skin goal
Want a deeper cleanse? Start with a cleansing device. After firmer, more toned-looking skin? Choose a Vitalift RF/EMS device. Prefer hydration and relaxation? Add a steamer. Many people build a routine from two or three.
Cordless & UK power
Most facial devices are cordless and rechargeable, and many charge with a 100–240V charger that works in the UK straight away. The Aroma Facial Steamer (EH-SA97) is a mains 220–240V device with a fitted UK plug.
Genuine Japanese stock
Every device is 100% genuine — not a grey import — and backed by HappyCare, our UK after-sales support.
Compare the range
| Device | Type | Key tech | Power | Price |
|---|---|---|---|---|
| Vitalift RF EX (EH-SR86) | Lift-care | RF · EMS · LED | Cordless | £549.90 |
| Vitalift Kassa (EH-SP86) | Lift-care | Warm gua sha | Cordless | £299.90 |
| RF Ultrasonic (EH-XR10) | Lift-care | RF · Ultrasonic | Cordless (100–240V) | £369.90 |
| IONBOOST MULTI EX (EH-SS85) | Multi | Ionic multi-care | Cordless | £449.90 |
| Ionic Cleansing & Toning (EH-ST63) | Cleansing | Ionic | Cordless (100–240V) | £179.90 |
| Ionic Cleansing & Toning (EH-XT30) | Cleansing | Ionic | Cordless (100–240V) | £339.90 |
| Micro-Foam Cleansing (EH-SC65) | Cleansing | Micro-foam | Cordless (100–240V) | £149.90 |
| BRUNO Ion Cleansing Brush (BOE149) | Cleansing | Sonic | USB rechargeable | £74.90 |
| BRUNO Warm & Cool EMS Lift (BOE145) | Lift-care | EMS · warm/cool | USB rechargeable | £119.90 |
| Aroma Facial Steamer (EH-SA97) | Steaming | Nano-ionic steam | Mains 220–240V | £359.90 |
Our top picks
Genuine Japanese beauty devices
Authentic Panasonic and BRUNO facial devices with UK-ready charging and HappyCare support.
Shop all beauty devicesFrequently asked questions
Q: Which facial device should I start with?
A: Start with your skin goal. For daily deep cleansing, an ionic or sonic cleansing device; for firmer, more toned-looking skin, a Vitalift RF/EMS device; for hydration and relaxation, a facial steamer. Many people combine two.
Q: What do RF, EMS and ionic mean?
A: RF (radio-frequency) gently warms deeper layers of skin for a firmer look; EMS uses light electrical pulses to stimulate the skin; ionic uses a mild ion charge to lift impurities during cleansing and help skincare absorb.
Q: What's the difference between Vitalift RF EX and Kassa?
A: The Vitalift RF EX (EH-SR86) is the flagship, combining RF, EMS and LED for comprehensive lift-care. The Vitalift Kassa (EH-SP86) is a warm gua sha-style device for a soothing lift at a lower price.
Q: Are these devices compatible with UK power?
A: Yes. Most are cordless and rechargeable, and many charge with a 100–240V charger that works in the UK out of the box. The Aroma Facial Steamer (EH-SA97) is a mains 220–240V device with a fitted UK plug.
Q: Are they 100% genuine?
A: Every device is 100% genuine Japanese stock — not a grey import — and is backed by HappyCare, our UK after-sales support.
Q: How often should I use a facial device?
A: It varies by device — cleansing devices suit daily use, while RF/EMS lift-care devices are often used a few times a week. Always follow the instructions included with your device.
Written by the Happycooking UK Editorial Team — specialists in genuine Japanese and premium home appliances for UK homes. We test, use and support every product we sell.